Sales & Marketing Manager Skills

2 Week Training Workshop

Sales & Marketing Manager Skills

·      Incorporating Good and Best Management Practices

·      Covering the Multidiscipline aspects of

o   Providing Critical Business and Leadership Capabilities

o   Strategies & Projects for Exceeding Customer Expectations

o   Setting up Early warning system to Provide Decision Support Data

o   Real World Case Studies

For Latest Program Schedule & Program Detailed Brochure




What is Covered in this Program?

·        In this program you will learn about Practical Skills; Good Practices and Best Practices for Understanding Business Environment; Understanding & Fulfilling Customer Expectations; Negotiating Skills: Understanding the Process, Preparation for Negotiations

·        You gain a multi-discipline understanding of the issues. Meaning when you make proposals and decisions on your related job you will keep in mind the needs and expectations of ALL the stakeholders/ customers (internal & external)

Who Should Attend?

·        All Sales & Marketing Professionals & Managers

·        Supervisors & Managers who wish to Gain an Insight into “What it will take to get Superior Performance?”

Program Content

1.     Understanding Business Environment

2.     Understanding & Fulfilling Customer Expectations

3.     Negotiating Skills

4.     Developing Entrepreneurship

5.     Identifying New Customers

6.     Setting Appointments

7.     Presenting Products

8.     Developing Sales Plans

9.     Developing Proposals

10.  Managing Sales Team

11.  Coaching Team Members

12.  Customer Relationship Management

13.  Strategies & Projects for Exceeding Customer Expectations

14.  Leadership in Sales & Marketing

15.  Workshop 1

16.  Outline Action Plan to Implement Program Communicated Good and Best Practices

17.  Workshop 2

18.  Advanced Topics - More Details on Some Above Issues Important for Participants (Customized for each Participant Group)

19.  Increasing Productivity through Using Standard Forms, Templates, Checklists to Perform the IP Processes

20.  Performance Management System to Measure Level of Performance in the Above Processes - we will develop the KPIs for the Above Processes

21.  Planning & Implementing a Departmental/Functional Knowledge Base - For IP Rights and Methods - Key to Achieving Quality Service Performance/Repeatability and Superior Performance in Our Organization

22.  Your Individualized Action Plan for Implementing Good Practices and Best Practices Discussed throughout the Program

23.  Enhanced Program Recommendations

Euro Training Ltd

3422 Old Capitol Trail, #1116, Wilmington, DE 19808, USA

Tel: +1 415 430 5181, +1 415 251 1359,

Fax: (US) + 1 650 649 2689